You may have seen virtual reality headsets cropping up all over the place recently. You may even have a headset, such as the Oculus Quest, sitting at home right now. Virtual reality represents a new era in technology.
And, while you may think this applies primarily to gaming, you might be surprised to find that VR is actively changing how some companies perform their daily business operations.
In today’s blog, let’s look at virtual reality and how this new technology can potentially change how businesses across the world innovate and push the boundaries of their capabilities, services, and products.
Potential Virtual Reality Capabilities For Business
Virtual “In-Person” Real-Time Collaboration
While the pandemic may be winding down (hopefully, for good), many workforces have decidedly adopted either fully remote or hybrid work schedules. And, while we have all gotten pretty good at video conferencing over the past year, imagine hopping into a virtual workspace with your co-workers and colleagues, even miles away, sharing and collaborating on dynamic, interactive content and presentations. With VR, this concept is beginning to become a reality.
Human Resources: Employee Onboarding & Training
For some, the best way to learn is by doing. Virtual reality allows businesses to train and onboard new employees in the most interactive way possible. The future of VR could provide human resources departments with the opportunity to provide new and current employees the chance to practice daily or emergency scenarios in real-time simulations. By learning and practicing effective strategies within these simulations, you can be sure that your employees know what to expect in specific, sometimes stressful, situations.
Design In A 3D World
VR presents incredible opportunities for product developers and designers to perform their work in a virtual space, accurately visualizing how their product or design can look in 3D. This unlocks unprecedented levels of control and visualization, allowing designers to work in their own playground, coming up with next-level products and solutions.
Visual Product Marketing And Next-Level Customer Experiences
Imagine letting your customers experience a product before it even hits the market — allowing them to get up close and personal, to interact with and to discover how the product best fits their lifestyle. Through virtual reality and augmented reality, the next level of product marketing, customer experience, and engagement has been unlocked.
This can be seen on furniture websites, such as Wayfair, where users can place perspective furniture into their homes, seeing how the furniture will look before purchasing. This allows customers to feel more confident in their purchases, especially while purchasing online, where 63% of shopping experiences begin.
Categorised in: Devices, digital, Digital Age, technology, Transformation