With so much technology out there, it’s difficult to know what you should consider for your small business. Certain modern technologies are easily adaptable for small business owners and can be affordable, yet pivotal for change.
By looking into technology that can make business all-around easier for everyone, you can make serious strides in your business. From better communicating with clients to more easily managing employee workload, technology has helped business owners overcome all types of obstacles and challenges when adapting and growing over time. It’s been the answer to many pivotal moments and questions regarding small business survival. Read on to learn about some of these easily adaptable technological systems and devices every small business owner should consider.
Custom Mobile Applications
When you offer a mobile app for your business or services, you’re opening an interactive, personal channel for your consumers to interact with your brand. It’s a user-friendly interface directly in their pockets. Offering a mobile app gives you a huge competitive advantage as you’re now reachable through a convenient mobile platform, 24/7 in the palm of the hands of your consumers.
Cloud Computing
The importance of cloud computing is upon us more than ever in the 2019 digital age.
Small Business Trends says, “Fifty-nine percent of the small businesses that responded reported cloud computing made their organizations more scalable and agile — 51% called it a critical component. If your house data filing system and budget are strained, the cloud can help release some of that pressure.”
Online Payments & Mobile Ordering
Offering a way for your customers to shop online offers unlimited opportunities for your business. Forget business hours, now you can sell your products/services anytime, and you can appeal to consumers even when your business is closed.
Chat Messenger on Your Website
Offering an opportunity for your clients to connect with you via chat messenger is a very helpful tool for small businesses. Most businesses choose to have a chat box appear on the homepage of their websites. Setting up chatbots can be simple and effective ways of strengthening client communication. It can also improve response times when it comes to customer support.
Email Marketing & Newsletters
Electronic newsletters and email marketing are great ways to show you care about your client relationships. Stay in touch with consumers after purchases, and nurture important relationships with email marketing. Providing a monthly or quarterly electronic newsletter gives consumers frequent insight to deals, offerings, and ongoing progress or events at your company. This easy and efficient technological tool can benefit your business greatly, especially with internal tools like the ability to compile email lists and save detailed notes about your contacts.
Utilizing these technologies can help you keep moving forward in your business. Adapting to your consumers is everything in the digital age, and consumers love technology. These applications, marketing tools, and mobile channels can allow you to connect with your consumers more than ever before, and if you aren’t familiar with these tools, you have some research to do! If you have questions about how M&H Consulting can assist you with your technology and IT needs, contact us with your inquiries.
Categorised in: Business Management, Business Transformation, Management, Tech Tips